Google has become an integral part
of our daily life. Any question which we don’t have an answer to – we search it
on Google. Due to time constraint, we at times, even make our grocery purchases
online. We can’t just spend a day depositing cheque, paying utility bills or
visiting our local baniya. Technology has made us dependent on gadgets. We rely
on them even for our smallest jobs. We prefer traveling in an online booked
cab talking with our old friend over online media site working on our office
presentation.
The glossy online world has made us
lazy to walk out in hot sun. Our financial lives are also not left untouched
from this growing influence of internet. From transferring funds to making
payments through online wallets, we prefer to do all online. With multiple
applications and customized software designed to help us we can now sell,
purchase and view our holdings together at one place. Gone
are the days when we scanned the business newspaper to search the market price
of our stocks and mutual funds. Financial entities now send regular
updates to their clients informing them about even any smallest amendment or
announcement in the company. We read online reviews by analyst about the market
expectations, RBI announcements or even how the global markets would perform.
We have become experts in our own terms and to supplement our knowledge, we
subscribe to various paid advice.
Welcome to the world of “Online
Advisors” or shall we say “Robo-Advisors”.
These Robo–advisors are all round us giving us an easy access to manage our
investments. They filter our search requirements on a global basis and the solutions
given are customized to suit our queries. So, should this new age advisor
replace the traditional financial planner,agent and brokers, who visited us to suggest the latest
product info or collect our premium cheques? Lets’ decide with a simple list of
pros-cons to make the decision.
Robo
–Advisors
|
Human
Advisors
|
Benefits
|
|
a) Large chunk of
information can be stored online and advice is made available in best
possible manner. E.g. mutual funds recommendation
b) Increase in speed
and reduction in time wastage. E.g. stock price quotes with algorithm trading
c) Reduction in
mathematical errors. The software design is capable of handling complex calculation
with pre fed formulas.
d) Multiple reports
can be generated easily on click of button. E.g. Profit & Loss, Stock
Valuation etc.
e) Unbiased
recommendation of products and advice.
f) Easy change in
recommendations and regularly updated consolidated view of holding with goal
earmarking.
|
a) Easy to express
thoughts to make him understand your needs and wants.
b) A plan advised by
human being is flexible to personalized needs.
c) Every client has
his own different story. The advisor can empathize with him to suggest a
proper plan.
d) Not limiting his
interactions to financial dealings, an advisor can even help the client with
life planning.
e) Any customized
report specific to client needs can be made available o demand.
f) There is no over
dependency on technology making it a simpler process.
g) Practical solutions rather than outputs on formulas and ratios.
|
Disadvantages
|
|
a) Data input is
necessary and most crucial step, since any mistake at this level could lead
to dubious output.
b) Constant need for
technical support.
c) Rigidity in data
formats and output. All the information given has pre-defined results and
hence, one has to follow it. E.g. Client might want to invest in equity but
his risk profile shows that he is a conservative investor and hence, it might
not allow him.
d) No scope for
flexible two – three solutions to let the client select one as per his
convenience.
e) Generalized
recommendation on pre-decided variables.
|
a)
Limited access to advisor unlike 24x7 support online.
b)
Chance of biased recommendations is high over here.
c)
Limited number of reports referred to give solutions to client.
d)
High chances of mathematical errors.
e)
Sometimes, over empathy with clients’ situation can give rise to biased advice
seeking positivity for client.
|
Thus the choice might be simple for some who have already plunged in to technology based advice. It is a basic understanding although, machines can aid human beings it cannot replace them. It has always been a helping hand and should remain the same. It would never replace the human impact.
For your human advisor requirement, feel free to contact us at saarthifp@gmail.com
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